- Feel like you’re glued on to a show, but you can’t quit watching it all.
- Any show that brings about a strong emotional reaction or if we feel strongly about it we are likely to get hooked onto it.
- The truth is, we are not craving the show but the feeling of pleasure that we get from watching episode after episode.
- Research suggests that one finds it harder to step away from something that they have invested in already, a lot like a gambler on the table who doesn’t know when to quit or when a partner continues to be hopeful in a relationship despite the red flag.
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